PENERAPAN TEKNIK DIGITAL PRINTING DAN BORDIR DENGAN INSPIRASI BANGUNAN HOTEL SAVOY HOMANN BANDUNG UNTUK PRODUK FESYEN
Buildings are one of the major inspiration frequently used on design theme for fashion industries.
The purpose of this research is to raise the potential of a functional historical building in Bandung
by the name of Hotel Savoy Homann. The visual potential of Hotel Savoy was used as inspiration
for fashion products in the form of women's clothing. To represent the value of Hotel Savoy
Homann, the writer choosed to use two varieties of surface design techniques which is digital
printing and embroidery. This research carried out the qualitative method by doing field observation
and collecting data from related literature studies. The execution was in the form of exploration
sketches from images inspired by the exterior design of Hotel Savoy Homann. The outcome
of this research is the application of digital printing and embroidery techniques on fashion
products inspired by the building design of Hotel Savoy Homann Bandung whichprovides
further alternative choices for fashion products in women's clothing and acquaint Hotel Savoy
Hamman to citizens of Bandung.