Abstract views: 351


  • Novan Andrianto
  • Darwin Yuwono Riyanto
  • Abdullah Khoir Riqqoh
  • Achmad Yanu Alif Fianto




Destination, Image, Branding, Visit Decision


This article receives a sociological point of view to inspect the wonder of destination branding. Summoning the social trade hypothesis as the establishment and its mind boggling trade framework as its system, the part expounds the uniqueness of provincial destination as a social structure as opposed to a market or authoritative element. A branding model for provincial destinations is proposed and showed through a contextual investigation. The model promoters a network based way to deal with image examine as a stage on which the branding procedure happens. The part reports the near findings on the image as anticipated by a destination promoting association, seen by present and potential visitors, and wanted by neighborhood occupants. By featuring the job of host network's cooperation in the travel industry branding, the investigation advises its definition as a proceeding with procedure to make full of feeling encounters through structure an exceptional personality and supporting a predictable image that sincerely bond with inhabitants and reverberate with visitors.


Download data is not yet available.


Avella. 2016. “Delphi Panels: Research Design, Procedures, Advantages, and Challenges.” International Journal of Doctoral Studies 11:305–21.

Benjumea. 2016. “Structural Analysis of Strategic Variables through MICMAC Use: Case Study. Mediterranean.” Journal of Social Sciences 7:11–19.

Chine. 2017. “Foreign Direct Investment as an Instrument to Promote Entrepreneurship in Algeria: Structural Analysis Using MICMAC Method.” Journal of Business and Management Sciences 5:120–24.

Chiu. 2016. “Local Perception and Preferences in Nature Tourism in Hong Kong.” Tourism Management Perspectives 20:87–97.

Delgado. 2016. “Adapting Prospective Structural Analysis to Strengthen Sustainable Management and Capacity Building in Community-Based Natural Resource Management Contexts.” Ecology and Society 21.

Dogru. 2018. “Is Tourism an Engine for Economic Recovery? Theory and Empirical Evidence.” Tourism Management 67:425–34.

Jaafar. 2017. “Perceived Sociocultural Impacts of Tourism and Community Participation: A Case Study of Langkawi Island.” Tourism and Hospitality Research 17:123–34.

Khodadadi. 2016. “No Title.” Tourism Management Perspectives 19:90–92.

Lundberg. 2016. “The Importance of Tourism Impacts for Different Local Resident Groups: A Case Study of a Swedish Seaside Destination.” Journal of Destination Marketing & Management 6:46–55.

Postma. 2017. “Understanding and Overcoming Negative Impacts of Tourism in City Destinations: Conceptual Model and Strategic Framework.” Journal of Tourism Futures 3:144–56.

Rizal. 2014. “Emerging Environmental Issues with the Development of Tourism Industry in India: A Study.” International Journal of Development Research 4:995–99.

Shaker. 2016. “Assessing Sustainable Development across Moldova Using Household and Property Composition Indicators.” Habitat International 1–3.

Sharpley. 2014. “Host Perceptions of Tourism: A Review of the Research.” Tourism Management 42:37–49.

Villacorta. 2014. “A New Fuzzy Linguistic Approach to Qualitative Cross Impact Analysis.” Applied Soft Computing 24:19–30.

Wu. 2015. “The Social, Economic, and Environmental Impacts of Casino Gambling on the Residents of Macau and Singapore.” Tourism Management 48:285–98.




How to Cite

Andrianto, N., Riyanto, D. Y., Riqqoh, A. K., & Fianto, A. Y. A. (2019). A CONCEPTUAL FRAMEWORK FOR DESTINATION BRANDING IN JAWA TIMUR, INDONESIA. Majalah Ekonomi, 24(2), 149–157. https://doi.org/10.36456/majeko.vol24.no2.a2061




Most read articles by the same author(s)